Animation is an excellent means to bring your wildest imagination to the screen. It opens up boundless possibilities to express your brand or showcase your product creatively and uniquely. Animated and CGI imagery and videos offer endless opportunities to create the atmosphere and ambience that best communicates your message and value. Animation and mixed media branded content can be used across a multitude of touchpoints including social media, website, mobile, digital display advertising, out-of-home (OOH) advertising, experiential and events, AR / VR experiences and the Metaverse.
Planning is critical in creating a strong animated video. Each project starts with a great idea: a unique concept fuelled by rich insights that encapsulates your brand. Through inspired storytelling we communicate your positioning and aspirations, showcase your products and communicate key messaging that connects with your audiences. Then the idea and story unfolds visually as we expertly craft a storyboard that guides your narrative through a perfectly sequenced journey and enables you to visualize how the video will be executed.
Animation gives brands a unique way to capture their identity and message with the style, colours, and characters best suited to their purposes. Animated explainer videos and marketing videos can break down complex processes or concepts and present them in a fun and easy-to-digest manner for your audience. With plenty of room to be playful and imaginative, animated branded and corporate videos can be engaging and captivating, leaving a long-lasting impression on those who see it.
Our team can create accurate, true-to-life CGI images and videos of your products. 3D product modeling provides versatility and flexibility to animate and showcase products without the limitation of what can be filmed or photographed in real life. With skills in 3D simulation, we can recreate real world elements such as water, fire, smoke, particles and more, creating visual effects that support our collaborative vision for the final video.
Carbon works with a multitude of brands in Hong Kong, Singapore and around the world as a trusted animation agency. For almost 20 years, we have brought quality, unique work to screens of all sizes for a multitude of applications ranging from social media to television to outdoor displays.