Launch Party

THE BRIEF

Following extensive design & refurbishment, the iconic harbour-front hotel property launched under the The Regent Hotel brand. To support this pivotal moment in Hong Kong’s hotelier history, The Regent held an exquisite and opulent  event attended by Hong Kong’s leading industry figures and high-society names. Carbon was invited to shoot the event and create a series of post event videos to amplify the event campaign. 


OUR SOLUTION

Using multiple film crews and varying filming techniques we captured the before, during and after event activity. From BTS, guest arrivals and the height of the event’s activities, we deployed live streaming and cinematic teams to capture the evenings special moments. Elegant, energetic and diverse shots brought together to emulate the evenings extravagance.

Our Role

Touchpoints

  • Web & Mobile
  • Social Media
  • Event
  • Display