Ornata V3

The Brief

Razer’s latest iteration of their Ornata keyboard is designed for both work and play, focusing on a low-profile and ergonomic user experience. We had a host of key selling points to present for the product, and the freedom to design a product video in line with Razer’s DNA.

Our Solution

We placed the Ornata V3 keyboard in an environment inspired by its design – sleek, colourful, and dynamic. In between playful transitions, we present the keyboard’s KSPs by zooming into different parts of the product. With “Clicky” as one of Ornata V3’s key features, we also made sure to mix in plenty of clicking sound effects to support the visuals.

Our Role

  • Concept Development
  • Visual direction
  • 3D Modelling
  • 3D Animation

Touchpoints

  • Online
  • Web
  • Social Media