Hyper Real


Renowned for its exceptional ability to enhance skin and elevate makeup, M.A.C’s Hyper Real collection has consistently impressed with its remarkable results. We were tasked with highlighting the extraordinary ingredient— Japanese Peony Extract—and exciting all beauty enthusiasts by showcasing the uniqueness of the all-new products in the line.



Through CG simulation, we transport our audience to the majestic snowy mountains of the Niigata region in Japan, where the rare Japanese Peony extract is harvested. As we embark on this visual journey, we traverse the fields adorned with blooming Japanese Peonies, their delicate petals gracefully dancing in the air. We seamlessly transition from this awe-inspiring sight of nature’s beauty to the unveiling of our extraordinary products, forging a captivating connection between the ingredient and the innovative creations that embody its essence.

Our Role


  • Social
  • Website
  • POS
  • Retail Display