PayMe Launch Video

HSBC launched a digital payment solution PayMe. An app designed for users with local Hong Kong phone numbers and Bank accounts to pay businesses, transfer money to one another, linked through their credit card or bank accounts. 

HSBC reached out to Carbon to convey the simplicity of the app without the need of an instructional walk-through. We overlaid clean graphics onto different lifestyle scenarios to highlight how easy it is to incorporate the app into your daily life.

Our Role


  • Web
  • Online
  • Social Media