Macau Diamond Event 2020

The Brief

To celebrate the launch of Cartier’s new diamond collection in Macau, Cartier commissioned local Hong Kong artist, Pauline Yau, to design and create a spectacular paper art installation.

Our Solution

We documented the entire journey – from workshop to boutique – showcasing how the final design was inspired by Cartier’s iconic panther.

Our Role

  • Concept development 
  • Creative Direction
  • Live Action Shooting
  • Post production

Touchpoints

  • Web
  • Mobile
  • Social Media